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About us |
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Simone Lara founded her travel agency after a successful 20 years career in the hospitality industry, acquired at international hotel companies where she has worked in sales and marketing management positions, at properties such as the Caesar Park Fortaleza/Brazil, Gran Meliá São Paulo/Brazil and Caracas/Venezuela, Hotéis Othon and Sheraton Rio Hotel & Towers/Brazil.
Her academic background contributes to her continued search for service quality. With a degree in Tourism from the Newton Paiva Ferreira Institute, a post-graduation in Hotel Administration from the Federal University of Espírito Santo in joint-venture with SENAC and an MBA in Strategic Administration, she has also undertaken various specialized courses in Brazil and abroad: Marketing (SENAC and ESPM), Travel Agencies' Administration (Thomas Father), Leadership Techniques (American Institute of Management & Development), Marketing in the Hospitality Industry (Educational Institute of the American Hotel & Motel Association), Negotiation Methods at Harvard (CMI International Group) and Marketing Analyses in the Hospitality Industry (Cornell University).
Simone is also the author of the book Marketing e Vendas na Hotelaria (S.Paulo: Ed. Futura,
2001) which is adopted by many hospitality industry colleges/faculties around Brazil and is a recommended book in hotels chain such as Accor and Marriott.
Season Sports and Tourism also counts on a team of professionals registered by EMBRATUR, the Brazilian tourism authority. It selects the suppliers/partners through a rigorous analysis involving quality standards and peer recommendation. |
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